New for autumn
Toys for big imaginations
Wooden toys, books and games that families still love a month later. Tested by our Bristol play panel and to UK safety standards.
4.9 out of 5 from 2,300 parents
Free delivery over £40
New for autumn
Wooden toys, books and games that families still love a month later. Tested by our Bristol play panel and to UK safety standards.
4.9 out of 5 from 2,300 parents
Free delivery over £40
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Stack, build, paint, read and explore.
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Gift finder
Choose who it is for, or how much you want to spend. Every present ships with a free gift message.
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Birthday shop
Party-ready toys for every age, with a free gift message and next-day delivery if you order by 2pm.
The Pip promise
Every toy meets UKCA and EN71 toy safety standards before it reaches you.
Thirty Bristol families play with each toy for a month. Only the favourites stay.
FSC certified wood, water-based paints and organic cotton wherever we can.
Recycled card and paper tape, so the box can go straight in the recycling.
Since 2016
Pip began in 2016 as a small toy shop on Kite Lane in Bristol, opened by a former primary school teacher who was tired of toys that broke by teatime.
The play panel
Our panel of thirty families tells us what gets played with and what gets forgotten. Their notes are on every product page.
from 2,300 reviews
“The stacking arch has been played with every single day for a year, and it still looks new.”
“Ordered on Thursday, wrapped with our message on Friday, perfect for Saturday's party.”
“Finally a balance bike light enough for a two year old to carry.”
“The bunny comforter is the one thing our daughter will not sleep without.”
“We finished the world map puzzle together and learnt the countries as we went.”
“The play kitchen takes a proper battering and still looks lovely in the kitchen.”